The Alumni Relations Associate is responsible for maintaining accurate alumni records, generating actionable insights, and supporting alumni engagement, communications, fundraising, and strategic decision-making through data-driven practices. The role combines CRM/database management, reporting, analytics, data hygiene, and operational support for the Alumni Relations and Advancement Office.
This position plays a critical role in improving alumni data quality, tracking engagement, measuring campaign performance, and enhancing institutional outreach effectiveness.
Alumni Data Management
- Maintain and update alumni records within the CRM/database system.
- Ensure data accuracy, consistency, completeness, and integrity across alumni datasets.
- Conduct regular data cleaning, validation, deduplication, and enrichment exercises.
- Manage alumni demographic, academic, employment, and contact information.
- Track and monitor alumni engagement activities, including events, volunteering, mentoring, communications, and donations.
- Support alumni data collection initiatives through surveys, forms, campaigns, and outreach.
Analytics & Reporting
- Generate regular reports on the status and health of the alumni database.
- Provide insights on alumni demographics, employment trends, and location data to support strategic initiatives.
- Segment alumni based on demographics, employment trends and industrial sector for strategic support.
- Develop dashboards, reports, and data summaries for alumni engagement and advancement leadership.
- Analyze alumni engagement trends, response rates, participation metrics, and communication effectiveness.
- Generate segmentation lists for email campaigns, events, fundraising, and outreach initiatives.
- Support data-informed decision-making through actionable insights and recommendations.
Data Verification and Collection:
- Verify and update alumni information, such as contact details, employment (company, job title, department, industry, designation), current location (city, country), and LinkedIn profiles.
- Contact alumni through various channels available (email, SMS, Whatsapp, Linkedin, classfellows etc.) to gather missing information
- Collect updated information from LinkedIn and direct communication with alumni.
- Collaborate with other departments to obtain missing data.
Campaign & Engagement Support
- Prepare targeted alumni lists for campaigns and communications.
- Monitor campaign performance and prepare post-campaign analytics reports.
- Support alumni surveys, engagement assessments, and benchmarking initiatives.
- Assist with alumni networking, mentorship, career, and fundraising initiatives through data support.
Process Improvement:
- Recommend and implement improvements in data collection and management processes.
- Stay updated on best practices in data management and alumni relations.
- Collaborate with other departments to assist with their campaigns and outreach as needed.
- Identify improvements in the current alumni portal – Connect and increase its usage by alumni.
- Strong analytical and problem-solving
- High attention to detail and data accuracy
- Ability to interpret and communicate insights clearly
- Organisational and project coordination
- Ability to work cross-functionally with multiple stakeholders
- Familiarity with CRM or data management systems
- Data visualisation and reporting tools (Power BI, Tableau, or SQL)
- Experience with data cleaning and validation
- Understanding of digital filing and cloud-based platforms
- Survey tools (Google Forms, SurveyMonkey)
- LinkedIn/Email marketing platforms
- Computer Literacy
- Professional and ethical conduct
- Ability to maintain confidentiality of sensitive information
- Proactive and solution-oriented approach
- Strong teamwork and communication skills
- Bachelor’s(hons) degree in Data Science, Business Analytics, Information Systems, Computer Science, Statistics, Marketing or related field.
- Preference for candidates with a data management or analytics background.
- Relevant certifications will be an added advantage.
- 1–2 years of relevant professional experience.
- Fresh graduates with strong analytical and technical skills may also be considered.
What We Offer:
A Learning Ecosystem
LUMS offers a dynamic work culture that encourages learning and innovation, skills development, and contribution to areas beyond your job role. You will have the opportunity to learn and interact with the best academic minds in Pakistan, as well as to work with highly experienced professionals.
Intellectual Freedom
We believe in the pursuit of knowledge, provide the freedom to explore across different disciplines and value the diverse expression of all community members for mutual learning and advancement.
Benefits
LUMS offers competitive benefits to its academic and professional colleagues including Provident Fund, Group Life Insurance, EOBI for Pension Scheme, Outpatient medical coverage for self and family, and In-patient Health Insurance for self, spouse, and dependent children.
Campus Perks
The LUMS campus offers all the facilities and amenities of a world-class university, including a Sports Complex offering international standard courts for badminton, squash, tennis, basketball and volleyball, a FINA certified 25M swimming pool, and separate gyms for women and men. In addition to the LUMS Dining Center, there is a variety of eateries across campus offering popular cuisines, a breath-taking mosque, a medical centre, the LUMS Library, car parking as well as transport facilities for females, and a professionally run Day Care Center for children of community members.
Discounts
LUMS also provides a wide range of corporate discounts and internal educational discounts to its community as a token of each member’s value to our community. Our internal educational discounts include waiver of undergraduate tuition fees of employees’ children studying at LUMS, scholarships for master’s programs in several schools, and executive development programs offered by the nationally recognized Rausing Executive Development Center (REDC).
LUMS is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive workplace for all our employees. We do not discriminate on the basis of gender, race, religion, caste, ethnicity, age, non-disqualifying physical or psychological disability or social status. Candidates belonging to minority groups are encouraged to apply.